Case Study Archives - Page 2 of 4

Case Study Industry & Tech

June 14, 2017

Naming Spotlight: Capstone Turbine

Sevin Rosen Funds helps finance start-up companies. Ben Rosen needed a name for a new…

Staff

Love0

Case Study Industry & Tech

June 14, 2017

Naming Spotlight: Corfire

SK C&C USA, a subsidiary of the $65 billion South Korean SK telecom giant, came…

Staff

Love0

Case Study Industry & Tech

June 14, 2017

Naming Spotlight: Practice iQ

Leveraging Data to Improve Patient Outcomes “We are focused on improving the US health care…

Staff

Love0

Case Study Food & Drink

June 14, 2017

Naming Spotlight: Cherubs

NatureSweet … A Celestial Story NameStormers helped create the Cherubs name for a new variety…

Staff

Love0

Case Study Consumer Goods

June 14, 2017

Naming Spotlight: CarMax

Many consumers felt that buying a used car was an unpleasant and seedy experience. Circuit…

Staff

Love0

Case Study Services

June 14, 2017

Naming Spotlight: Hotel Deca

Built in the 1930’s in the art deco style, University Towers is located in the…

Staff

Love0

Case Study Consumer Goods

June 3, 2017

Naming Spotlight: Herman Miller’s “Mirra”

Herman Miller needed a name for a new office chair. The chair was designed with…

Staff

Love0

Case Study Food & Drink

June 3, 2017

Naming Spotlight: Doritos Edge

A Low-Carb Family Brand Name With the popularity of the low-carb diet a few years…

Staff

Love0

Case Study Services

June 3, 2017

Naming Spotlight: Xanterra

Amfac Parks & Resorts wanted to change its name to distance itself from the bankruptcy…

Staff

Love0

Case Study Consumer Goods

June 3, 2017

Naming Spotlight: Michelin Symmetry

A Premium Passenger Tire Michelin wanted to develop a new name for a line of…

Staff

Love0

Case Study

Naming Spotlight: Capstone Turbine

Naming Spotlight: Corfire

Naming Spotlight: Practice iQ

Naming Spotlight: Cherubs

Naming Spotlight: CarMax

Naming Spotlight: Hotel Deca

Naming Spotlight: Herman Miller’s “Mirra”

Naming Spotlight: Doritos Edge

Naming Spotlight: Xanterra

Naming Spotlight: Michelin Symmetry

Recent Posts

Contact