Case StudyFood & Drink June 3, 2017 Naming Spotlight: Harvest Stone TH Foods needed a new brand name to gain additional shelf space in a major… Staff Love0
Case StudyConsumer Goods June 3, 2017 Naming Spotlight: Shoe Carnival Shoe Carnival asked NameStormers to name some of their everyday women’s footwear lines. The new… Staff Love0
Case StudyFood & Drink June 3, 2017 Naming Spotlight: Arby’s Ultimate Angus Philly Arby’s is an innovator in the fast food industry, introducing many new sandwiches of different… Staff Love0
Case StudyFood & Drink June 3, 2017 Naming Spotlight: Angry Orchard How to revitalize an old favorite... So, when was the last time you had apple… Staff Love0
Case StudyIndustry & Tech May 31, 2017 Naming Spotlight: Puron United Technologies had to name their new environmentally sound Freon® replacement. Freon was being eliminated… Staff Love0
Case StudyConsumer Goods June 12, 2012 4Front Treadmill Brand Name Scores Big Do you like to workout? Do you like to workout indoors on a treadmill? Have… Staff Love0
Case StudyIndustry & Tech March 11, 2012 An Elegant Name for a Powerful CEM Platform On Feb 22, 2012, Maritz Research introduced its Capella platform, a new way to measure the complete… Staff Love0
Case StudyIndustry & Tech November 5, 2010 The Geos Institute Shakes It Up Many regional organizations adopt a new name when expanding their scope nationally. Their local identity… Staff Love0
Case StudyServices October 17, 2010 Narrowing The Focus Of A Brand Some branding pundits argue that "masterbranding" is where it is at today. That is, instead… Staff Love0
Case StudyIndustry & Tech June 13, 2010 Einstein Wireless Takes Airwaves by Storm Airadigm (Einstein Wireless) needed a new corporate brand name as it expanded its consumer cell… Staff Love0