Chantella

The Smooth Musicality of Icing

“Chantella” was derived from Chantilly cream which is sweet, delicate and whipped. The name adds a touch of elegance and familiarity. The -ella suffix gives it another level of sophistication.

  • A display of cupcakes with various frostings and toppings, featuring the text "Say Hello to Chantella" and the Brill logo.

The Need

In 2012, Brill came to NameStormers with a new icing that they were excited to sell to their B2B customers that they believed had enough personality to warrant its own name. They were looking for something to convey its ease of use and other benefits while also sounding luxurious and delicious.

The Name

Chantella from the root “chant,” meaning to sing or say rhythmically, nodding to the ease and rhythm of icing a cake. The “tella” ending added an elegant flair that brought other delicious sweets to mind like “Nutella.”

The Result

It’s easy to use, easy to store, and delicious benefits have ensured that Chantella is still on the market today!

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