We have spent three decades naming everything from automobiles to medicines to foods to high tech gear. Here we share some of our stories and some of the wisdom we have picked up along the way.
“Why can’t we just sit down over a beer, and on the back of a napkin write some names down?” Mike Carr knows this is the attitude most people have about naming a company or product. But as we’ll see, his 33 years of experience running a naming firm in Austin, Texas has shown him […]
Advanced Naming Topics+
Brands speak so make sure you outsmart the language barrier in company and brand naming. Tip: Keep the brand name short & simple, using roots that work well in key languages (e.g., English & Spanish) to avoid having to translate the name.
So you want a name that engages, generates conversation & captures the imagination of your audience? Easy, right? Well … not so fast … we’ve been naming for over 30 years and are still learning how to do it right. NameStormers has made about every mistake possible so let me share with you 3 […]
We are pleased to share that we have been named as one of the top naming agencies in Austin by Clutch! Clutch is a Washington, D.C.-based ratings and reviews service that uses market research and client interviews to gauge the caliber of services provided by firms to help businesses make smarter buying and hiring decisions. […]
Frans Burgers on South Congress Avenue (Soco) in Austin, Texas. Frans has since closed.
About: The South Austin Popular Culture Center (SouthPop) collects, conserves, and exhibits vintage posters and live music ephemera from the 1960s through today to educate future generations on the rich and unique culture that makes Austin the Live Music Capital of the World. http://southpop.org/
Austin Urban Art at the former Mojo’s Coffee Shop and Hangout on the University Of Texas Drag.
Austin urban art at the former Mojo’s Coffee Shop on Guadalupe Street / The University Of Texas drag.