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Case Study

Naming Spotlight: Cubixx MD

By June 14, 2017March 31st, 2023No Comments

According to Besse Medical, “Cubixx MD is a forward-thinking and fully integrated inventory management and Cubixx_webrefrigerated product storage system. Cubixx MD allows physician practices to effectively secure product, control inventory and manage the logistics of their business with less effort. This sophisticated system will allow you to capture the data necessary to meet your unique business needs. This convenient in-office solution fits easily into any practice, at either the 1.7 cubic foot or the 2.5 cubic foot sizes.”

The Cubixx name was initially developed after looking at photos of the unit that highlighted its cube-like shape in a hospital setting. The double x’s tied it to prescription (Rx) drugs as well as reflecting its high tech look and feel. Six letters and 2 syllables said a lot.

The MD was added to the end of the original name after Cubixx was extended to physician practices. The name was short enough to easily accommodate the two additional letters.

Here is what one customer had to say about their implementation of this leading edge solution:

“The CubixxMD system has brought efficiency as well as security into our infusion suites nation wide. Not only does the inventory management software make it easy to view a wide variety of data at a glance, but simultaneously assures that our drug is kept at the correct temperature with proper alert systems in place. The CubixxMD system gives us the opportunity to offer the highest quality of care to our patients and clients, and overall contributes to the success of each infusion suite.” – Ashley Hammonds, Director of Clinical Operations, multi-location infusion group.

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