Press & Recognition NameStormers Featured as A 2017 Top Naming Agency on Clutch At NameStormers, we create unique and noticeable names that help our clients stand out in…namestormersJune 8, 2017
Naming Tips Naming: Simpler is Better When it comes to naming, simple is usually better. We believe this is true regardless…namestormersJune 7, 2017
Naming News Nutrilite: Small Product, Big Name Like any triathlete with moderate knowledge of the sport, I take note when I see…namestormersJune 7, 2017
Naming Tips Spin A Yarn in 10 Letters or Less Recently, a client wanted a name that “told a story.” A name that evoked certain…namestormersJune 7, 2017
Naming Strategy Name Selection: Get the Right People On the Bus In Jim Collins’ book, Good to Great, an entire chapter is devoted to describing the…namestormersJune 7, 2017
Case StudyConsumer Goods Naming Spotlight: Herman Miller’s “Mirra” Herman Miller needed a name for a new office chair. The chair was designed with…namestormersJune 3, 2017
Case StudyFood & Drink Naming Spotlight: Doritos Edge A Low-Carb Family Brand Name With the popularity of the low-carb diet a few years…namestormersJune 3, 2017
Case StudyServices Naming Spotlight: Xanterra Amfac Parks & Resorts wanted to change its name to distance itself from the bankruptcy…namestormersJune 3, 2017
Case StudyConsumer Goods Naming Spotlight: Michelin Symmetry A Premium Passenger Tire Michelin wanted to develop a new name for a line of…namestormersJune 3, 2017
Case StudyFood & Drink Naming Spotlight: Harvest Stone TH Foods needed a new brand name to gain additional shelf space in a major…namestormersJune 3, 2017
Case StudyConsumer Goods Naming Spotlight: Shoe Carnival Shoe Carnival asked NameStormers to name some of their everyday women’s footwear lines. The new…namestormersJune 3, 2017
Case StudyFood & Drink Naming Spotlight: Arby’s Ultimate Angus Philly Arby’s is an innovator in the fast food industry, introducing many new sandwiches of different…namestormersJune 3, 2017